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IBM Exceptional Web Experience Sales Mastery Test v1 Sample Questions:

1. What is a key competitive advantage of WebSphere Portal?

A) Because of open standards, WebSphere Portal can integrate any other competing firms information as a content source
B) WebSphere Portal is really just a front-end tool to push IBM's DB2 database
C) WebSphere Portal requires you to use only IBM software causing vendor lock-in
D) WebSphere Portal does not have official support and relies on a loose network of various companies for random updates

2. What do IBM's selling tools and research frequently point out about the importance of IT in software purchase decision making?

A) IT has a significant influence on purchase needs, but little impact on actual purchase
decisions.
B) IT has little to no influence on purchase needs nor purchase decisions.
C) IT has ultimate decision-making power and should be your onlycontact.
D) IT defers to line of business executives regarding purchasing needsand purchasing decisions.

3. What type of devices is expected to out ship workstations worldwide in the next year or so?

A) Mobile devices & smartphones
B) IBM z-series servers
C) Video Cassette Recorders
D) Microsoft Zune players

4. Regarding the 4 types of customer buying groups, which has the least influence over making the purchase decision?

A) Primarily Customer-Facing Group
B) A team of IT and Customer-facing groups
C) Primarily IT
D) Primarily Executive Office

5. IBM Customer Experience Suite is ________________.

A) IBM's premiere full-featured offering licensed for human resources, sales or marketing applications (intranet usage only)
B) IBM's premiere full-featured offering licensed for customer, partner, or citizen-facing applications (extranet usage only)
C) An offering of WebSphere Portal limited to a single server installation and does not include clustering
D) A vision statement on the direction of future products to enhance the Exceptional Web Experience

Solutions: