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Updated: Jul 25, 2026
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Oracle 1Z0-1031-20 Exam Overview:
| Certification Vendor: | Oracle |
| Exam Name: | Oracle CX Marketing Data Management Platform 2020 Implementation Essentials |
| Exam Number: | 1Z0-1031-20 |
| Passing Score: | 68% |
| Real Exam Qty: | 60 |
| Available Languages: | English |
| Exam Duration: | 105 minutes |
| Related Certifications: | Oracle CX Marketing Data Management Platform 2020 Certified Implementation Specialist |
| Exam Price: | USD 245 |
| Exam Format: | Multiple Choice |
| Certificate Validity Period: | Oracle Certifications do not currently expire unless specifically stated by Oracle |
| Exam Way: | Online proctored exam or testing center delivery through Oracle Certification Program. |
| Pre Condition: | Oracle recommends hands-on experience with Oracle CX Marketing Data Management Platform (BlueKai DMP), audience segmentation, campaign activation, and data onboarding processes. No formal prerequisite exam is required. |
| Official Syllabus URL: | https://education.oracle.com/oracle-cx-marketing-data-management-platform-2020-implementation-essentials/pexam_1Z0-1031-20 |
Oracle 1Z0-1031-20 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Campaign and Media Integration | - Data Activation
|
| Site Optimization and Analytics | - Optimization Features
|
| Data Management Platform Fundamentals | - Platform Overview
|
| Data Collection and Ingestion | - Data Acquisition
|
| Audience Management | - Audience Creation and Analysis
|
| Data Delivery and Integration | - Integration Methods
|
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